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6 Clean Makeup Brands

6 Clean Makeup Brands

Disclosure: I only highlight companies and products that align with Empower Palette’s values and/or I personally use. This blog receives a commission from purchases through some of the links in this post (affiliate links). To see a full list of the brands I earn commissions from, check out the shop page.


The ingredients in makeup are on your face all day long, soaking into your pores and your skin. So obviously, you want clean, non-toxic ingredients in your makeup.

I’ve listed 6 makeup brands with clean ingredients to give you more options!

1. One Over One

  • Woman-founded by Jen White

  • Vegan

  • Cruelty-free

  • Read about their standard of clean here

EP’s Picks:

Rose Dorée Lip Oil

Ingredients: castor seed oil*, olive fruit oil, rosehip seed oil*, coconut oil*, sesame seed oil*, triisostearyl citrate, brassica campestris/aleurites fordi oil copolymer, silica, green tea leaf*, thyme leaf*, vanilla bean*, tocopherol, phenethyl alcohol, ethylhexylglycerin. may contain: mica, titanium dioxide, iron oxide (ci 77491, ci 77492,ci 77499)

Duotone Rare Poppy

Cream Blush, Bronzer & Highlighter

Ingredients: castor seed oil*, sunflower oil*, sesame seed oil*, triisostearyl citrate, carnauba wax*, cocoa seed butter, shea butter*, candelilla wax, corn starch*, zinc stearate, avocado oil, coco-caprylate, orange peel wax, caprylic/capric triglyceride, jasmine flower/leaf extract, lavender flower/leaf/steam extract, clove flower extract, grape fruit extract, tocopherol, phenethyl alcohol, ethylhexylglycerin. may contain: mica, titanium dioxide, iron oxide (ci 77491, ci 77492, ci 77499)

Base Glow Sheer Light

This may look like a foundation, but it is a sheer highlighter/face luminizer for all skin tones.

Ingredients: water (aqua), glycerin, pentylene glycol, bisabolol, bitter orange flower extract, avocado oil, sesame seed oil*, polyglyceryl-2 oleate, polyhydroxystearic acid, polyglyceryl-2 stearate, trioctyldodecyl citrate, coco-caprylate, jojoba esters, polyhydroxystearic acid, thyme leaf*, rosemary leaf*, sage leaf*, green tea leaf*, aloe vera leaf juice*, orange peel wax, tocopherol, phenethyl alcohol, ethylhexylglycerin. may contain: mica, titanium dioxide, iron oxide (ci 77491, ci 77492, ci 77499)

2. Alima Pure

  • Cruelty-free

  • B Corp

  • Carbon Neutral

  • 1% for the Planet member

Read about their minimal ingredients for maximum impact here

Find your foundation match here

You can also purchase samples here

EP’s Picks:

Pressed Foundation

They sell refillable compacts with magnetic pans which can easily be swapped out for a new pan when your product runs out.

Ingredients: mica, rice powder, zinc stearate, squalane, tocopherol, benzyl alcohol, parfum*, sunflower seed oil, dehydroacetic acid, argan kernel oil, shea butter, evening primrose oil, rosehip seed oil, aloe leaf extract, calendula flower extract, grape leaf extract, lavender oil, orange peel oil, dextrin, aqua, maltodextrin, citric acid, chamomile flower extract, limonene, linalool [+/- ci 77891 (titanium dioxide), ci77491 (iron oxide-red), ci 77492 (iron oxide-yellow), ci 77499 (iron oxide-black)]. *made from a proprietary blend of all-natural essential oils.

Luminous Shimmer Blush

Ingredients: mica (ci 77019) [+/- iron oxides (ci 77491, ci 77492, ci 77499), titanium dioxide (ci 77891)]

Pressed Eyeshadow

Ingredients: Mica, Rice Powder, Squalane, Magnesium Stearate, Tocopherol, Benzyl Alcohol, Parfum*, Avocado Oil, Jojoba Seed Oil, Dehydroacetic Acid [+/- CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxide-Red), CI 77492 (Iron Oxide-Yellow), CI 77499 (Iron Oxide-Black), CI 77007 (Ultramarines), CI 77288 (Chromium Oxide), CI 77742 (Manganese Violet)] *Made from a proprietary blend of all-natural essential oils.

3. RMS Beauty

  • Woman-owned by Rose-Marie Swift

  • Cruelty-free

  • Packaging is minimal, recyclable or reusable

  • Learn more about their ingredients here

EP’s Picks:

“Un” Cover-Up

Ingredients: *coconut oil, *castor seed oil, *cera alba (beeswax), *cocoa seed butter, *jojoba seed oil, tocopherol (non-gmo), *rosemary extract, and may contain [+/-]: titanium dioxide (ci 77891), iron oxides (ci 77492, ci 77491, ci 77499)

*certified organic

Lip2Cheek

Blush, lip & cheek stain, lipstick, multi-tasking

Ingredients: *coconut oil, *castor seed oil, *cera alba (beeswax), *shea butter fruit, *jojoba seed oil, *cocoa seed butter, **buriti (mauritia flexuosa) oil, *copernicia cerifera (carnauba) wax, tocopherol(non-gmo), helianthus annus (sunflower) seed oil, propolis extract, centella asiatica extract, *rosmarinus officinalis (rosemary) extract, may contain [+/-]: titanium dioxide (ci 77891), iron oxides (ci 77491, ci 77492, ci 77499), mica

* certified organic

** wildcrafted

In addition to above ingredient deck, smile and beloved lip2cheek shades contain the following pigments: [+/- Red 30 CI 73360, Red 6 Lake CI 15850]

Signature Set - Mod Collection

Includes: shade Master Mixer (top left for highlight), living luminizer (top right for highlight), smile lip2cheek in smile (bottom left for blush & lip) lip2cheek in spell (bottom right for blush & lip)  and simply cocoa lip & skin (bottom for lips & skin balm).

4. Vapour

  • Female-founded by Krysia Boinis and Kristine Keheley

  • Leaping Bunny certified cruelty-free

  • Made in New Mexico

Vapour uses passive solar daylight and renewable energy in our lab, offices and warehouse. We package solid products in aluminum and our liquid products in glass, both widely recyclable. In our lab we use a flood-fill system that reduces waste. We choose product boxes made from managed forest paper stock, and printed with soy ink in a wind-powered facility.

Check out their ingredient glossary here

Shop samples here

EP’s Picks:

Soft Focus Foundation

Ingredients: organic camellia seed oil, organic sunflower seed oil, silica, castor seed oil, mica, isocetyl stearoyl stearate*, organic cera alba (beeswax), tomato fruit/leaf/stem extract, canarium luzonicum (elemi) gum nonvolatiles, wildcrafted myrrh gum oil, tocopherol (non gmo vitamin e – soy), wildcrafted frankincense gum*, organic tulsi/holy basil leaf extract, organic lotus leaf extract, pogostemon cablin oil

[+/–: titanium dioxide (ci 77891), iron oxides (ci 77491, 77492, 77499)]

* eco–cert

Elixir Lip Gloss

ingredients: organic castor seed oil, castor isostearate beeswax succinate*, mica, organic jojoba seed oil, organic cera alba (beeswax), organic plum & apricot flavor oil, organic lecithin (soy), organic açaí fruit extract, organic goji fruit extract, tomato fruit/leaf/stem extract, stevia extract, organic lemon balm leaf extract, wildcrafted myrrh gum, organic iceland moss extract,

organic green tea leaf extract, tocopherol (non gmo vitamin e – soy)

[+/–: titanium dioxide (ci 77891), iron oxides (ci 77491, 77492, 77499), carmine (ci 75470), manganese violet (ci 77742)]

*eco–cert

Aura Multi Use Classic

This comes in full size and mini!

Ingredients: organic sunflower seed oil, organic cera alba (beeswax), organic castor seed oil, silica, castor isostearate beeswax succinate*, mica, tomato fruit/leaf/stem extract, canarium luzonicum (elemi) gum nonvolatiles, wildcrafted myrrh gum oil, wildcrafted frankincense gum*, organic tulsi/holy basil leaf extract, organic lotus leaf extract, pogostemon cablin oil, tocopherol (non gmo vitamin e – soy)

[+/–: titanium dioxide (ci 77891), iron oxides (ci 77491, 77492, 77499), carmine (ci 75470)]

*eco–cert

5. 100% Pure

  • Woman-owned by Susie Wang

  • Cruelty-free

  • Fruit pigmented makeup

  • No water, fillers or thickeners

  • Instead of water, 100% PURE uses beneficial organic floral hydrosols, organic aloe juice, organic fermented rice water (sake) & organic teas

  • Learn more about their ingredients here

Ultra Lengthening Mascara

Pigments include Dark Chocolate, Blackberry, Black Tea & Blueberry

Ingredients: organic green tea* leaf extract, tocopherol (vitamin e), cera alba (honey beeswax), black tea leaf extract, cocoa powder extract, oat protein, wheat protein, antothenic acid (pro-vitamin b5), seaweed powder extract, coconut acid (coconut stearic acid), cocoa seed butter, pearl powder, rice germ powder, powdered coffee beans seed extract, mel (lavender honey), oregano leaf extract, thyme flower/leaf extract, rosemary leaf extract, lavender flower/leaf/stem extract, goldenseal extract

Healthy Foundation

vegan.

Ingredients: 15% titanium dioxide, 10% zinc oxide, organic aloe juice leaf extract*, rice starch, peach, apricot, cocoa bean and goji berry, acai oil, pomegranate oil, tocopherol (vitamin e), vitamin c, candelilla wax, white tea, coffea arabica (coffee cherry), maqui berry, muscadine grape, mangosteen, acerola, elderberry, grapefruit seed, lonicera caprifolium flower and honeysuckle flower extract *certified organic

Lip & Cheek Tint

Ingredients: cocoa seed butter, shea butter, cera alba (beeswax), grapeseed seed oil, vitamin e (a-tocopherol), vitamin c, cranberry fruit, pomegranate, blackberry fruit, raspberry fruit, cabernet grape fruit, plum fruit, strawberry fruit, cherry fruit, peach fruit, apricot fruit, blueberry fruit, cocoa bean, carrot and tomato, strawberry flavor

6. W3LL PEOPLE

  • Woman-owned by Shirley Pinkson

  • Cruelty-free

  • Read about their ingredient standards here

Shop minis & sample products here

Find your shade here

Expressionist Brow Gel

“Our nontoxic, vegan Expressionist Brow Gel is a 3-in-1 product that thickens, fills, and shapes with a creamy, plant-based formula that has a waxy texture to offer flexible hold without getting sticky, stiff, or flaky! It strengthens brows with cacao seed butter, conditions them with shea butter, and nourishes them with aloe. Grab it in one of three shades (Left to Right - Dark Brown, Brown, and Blonde).”

Ingredients: water, coconut alkanes, polyglyceryl-3 polyricinoleate, carnauba wax, brassica campestris/aleurites fordi oil copolymer, glycerin, sorbitan olivate, cocoa seed butter, octyldodecyl oleate, shea butter, sunflower seed wax, leuconostoc/radish root ferment filtrate, magnesium myristate, silica, zinc stearate, magnesium sulfate, sodium chloride, coco-caprylate/caprate, aloe barbadensis leaf juice, coconut oil, jojoba seed oil, grape seed oil, tocopherol, sodium phytate

vegan.

Bio Booster Facial Serum

vegan.

Ingredients: rosehip seed oil*, jojoba seed oil, sea buckthorn fruit oil*, red raspberry seed oil*, jojoba oil/macadamia seed oil esters (and) squalene (and) phytosteryl macadamiate (and) phytosterols, tocopherol (vitamin e), broccoli seed oil, green tea leaf extract*, carrot seed oil*, calendula officinalis flower oil*, cajeput oil*, turmeric oil*, black cumin seed oil, urtica dioica (nettle) extract*, amyris oil, rose geranium oil, lavender oil, neroli flower oil, petitgrain leaf oil, patchouli oil, rosewood wood oil, sandalwood oil, ylang ylang flower oil, balsam peru resin

*organic

Nudist Multi-Use Cream Stick

Use for lips, cheeks & eyes

vegan.

Ingredients: sunflower seed oil*, castor seed oil*, candelilla wax, carnauba wax*, cocoa seed butter*, sunflower seed wax, shorea robusta resin, rhus verniciflua peel wax, avocado oil, shea butter fruit*, silica, sesame seed oil*, olive fruit oil*, corn starch*, green tea leaf*, chamomile flowers*, aloe vera leaf*, tocopherol, phenethyl alcohol, ethyhexylglycerin, +/- mica, titanium dioxide, iron oxide, red 7


+ read about 4 vegan makeup brands

+ 5 cleaner nail polish brands 💅

Which products would you like to add to your makeup collection? What do you think about the ingredients?

Post a comment or question below and don’t hesitate to share this post and help create a cycle of clean makeup 😘

& remember to allow your authentic self to empower the women around you

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